McDonald’s UAE and MEmob+ – Driving Foot Traffic with Data-Driven Marketing
McDonald’s faced the challenge of meeting theMcDonald’s UAE and MEmob+ – Driving Foot Traffic with Data-Driven Marketing needs of time-strapped consumers. To maintain market leadership and enhance customer experience, McDonald’s introduced the “Order Ahead” feature. Challenges To Overcome: Shifting Consumer Behavior Targeted Communication Optimizing Campaign Performance Solution: Hyper-Targeting with Real-Time Insights Always-On Insights Audience […]
QSR Brand’s 24k offline & online conversions with MEmob+’s Precision Targeting
A famous QSR Brand with over 145 stores, one the biggest Shawarma chains in Saudi Arabia, needed to raise online and offline sales while requiring help for 2 sub-challenges: The introduction of a new line of products for their breakfast menu at a limited number of stores. Increasing sales at a selected list of low-performing […]
MEmob+’s Location Signal Technology Helps McDonald’s Drive Foot Traffic and Customer Loyalty
McDonald’s continuous innovation and data-led marketing have contributed to its long-standing position in the market. McDonald’s launched the “Order Ahead” feature in response to the UAE’s fast-paced lifestyle, giving on-the-go customers a convenient way to save time. McDonald’s campaign in the UAE focused on increasing awareness and footfalls, and testing the readiness of the market […]
McDonald’s Campaign Wins a Silver Award, Thanks to Memob+’s Unique Location Data Intelligence
McDonald’s, the food and beverages company, faced a drop in outlet sales during the pandemic. The brand wanted to increase in-store traffic, especially drive-through traffic, in Saudi Arabia’s Central and Eastern regions. The goal was to reassure customers that they can visit their stores and drive-throughs without putting their health at risk. MEmob+ leveraged its […]
