MEmob+ and Skechers Partner for Precision Marketing for Pilgrim Comfort During Hajj
Skechers, renowned for its durable and comfortable footwear, aimed to launch a new shoe product line—the “Hajj Shoes Collection”. Given the physical demands of the pilgrimage, there was a significant opportunity for Skechers to market their shoes as a reliable companion for pilgrims seeking comfort during their spiritual journey. MEmob+, leveraging its proprietary location intelligence […]
Conquering Daytime Fasting: How Nike Sparked Home Workouts and Boosted Sales During Ramadan.
Nike, the industry leader in footwear and sports equipment, aimed to encourage home workouts and boost sales during Ramadan in classic Nike style. Daytime fasting, on the other hand, posed a problem for the business since it disrupted training regimens and reduced demand for sports apparel. Nike intended to reach out to goal-oriented sports enthusiasts […]
MEmob+ Data-Driven Audience Enrichment Helps Babyshop Drive Acquisition
Babyshop, Landmark Group’s one-stop children’s concept store, was experiencing a declining conversion rate. Their challenge was to raise awareness and drive new app installs. They also wanted to retarget new as well as former inactive app installers to drive acquisitions. For this, they aimed at targeting mothers and pregnant women across the UAE to drive foot traffic and boost ROI of 10:1.
MEmob+’s Location Technology Helps Almarai Raise Awareness
Almarai, the world’s largest vertically integrated dairy firm, launched a wide range of unique premium (Farm’s Select) smoothies to capitalize on the increasing trend of health and indulgence without compromise in Saudi Arabia. Their goal was to raise awareness and generate demand from discerning consumers. The challenge was to identify and target the right profiles […]
