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A funnel is better full
November 22, 2021There was a time when mass marketing prevailed, when economies of scale ruled, and wastage was acceptable. Instead of a […] -
MEmob+ welcomes Near as a new investor
November 2, 2021Akama Holding, the Dubai-based family office with investments in media, tech and content, has welcomed Near, the leading privacy-led source […] -
From the Expo to you: bringing travellers in
July 5, 2021The ambitious target of 25 million visitors to the Expo 2020 is achievable as long as we capitalise on every […] -
Take social content further with Social Display+
June 16, 2021Social Display+, a new advertising solution recently launched by MEmob+, combines brands' best social content with the efficiencies and scale […] -
Chrome Cookies. Best Before: 2023
June 16, 2021We’re a couple of years away from a radical change in the way digital marketing operates. In 2023, third-party cookies, […] -
Have a data-enriched Ramadan
April 13, 2021The Ramadan experience this year will once again be a mixture of tradition and adaptation to unique conditions. Here is […] -
Ramadan Kiri with 30 recipes in one click
March 21, 2021The Ask: Bel wanted to make sure its Kiri cheese was the star ingredient in Ramadan dishes in 2020, inspiring […] -
McDonald’s gets tasty results from fresh geo-farmed data
January 19, 2021The Ask: During the country’s curfew to contain the pandemic, McDonald’s RICC, the chain’s franchisee in the Northern, Eastern and […] -
IKEA part sale: right time, right place, right message.
January 19, 2021[vc_row][vc_column][vc_column_text]The Ask: To boost its in-store traffic for its part sale, IKEA UAE briefed MEmob+ with a five-week digital campaign […] -
Tail-wagging results for Nestlé Purina with AllPings™ and Stretch™
December 26, 2020Purina, the pet food subsidiary of Nestlé, wanted to reach and promote its Pro Plan range of science-based nutrition products […]
