Our Learning Hub
With MEmob+’s insightful articles and intriguing insights into the world of emerging technologies, we have you covered whether you’re a tech enthusiast or just curious about what’s to come. Come along with us as we journey into the future!
In today’s rapidly evolving digital economy, businesses across the Gulf Cooperation Council (GCC)—including the UAE, Saudi Arabia, Qatar, and Kuwait—are...
Raising awareness about digital ad fraud doesn’t have to be boring. That’s why the “Granny Fraudster” campaign took a playful...
Location is no longer just a place on a map—it's your most powerful marketing asset. As we move through 2025,...
Timing is everything. Whether it’s a fresh Iftar meal or an ad placed at the perfect moment, your brand's success...
Programmatic advertising has transformed how marketers reach audiences, with demand-side platforms (DSPs) playing a central role in this evolution. Advertisers...
Artificial Intelligence (AI) is reshaping marketing, but with great power comes great responsibility. The EU AI Literacy Act is set...
Let’s be honest—marketing in the GCC region, Saudi Arabia, UAE, and Qatar is both a challenge and an opportunity. With...
A lawsuit alleging that Siri, Apple's virtual assistant, eavesdropped on customers without their consent was recently settled for $95 million....
1. How Data Trails Transform Consumer Insights Every activity in the digital world, whether it's clicking on an ad, surfing...
Out-of-home (OOH) advertising remains one of the most effective ways for brands to connect with diverse audiences in the UAE...
Predictive analytics have transformed the advertising environment by employing data-driven insights to foresee outcomes, allowing marketers to make more informed,...
We’re thrilled to announce that MEmob+ has officially earned ISO 9001 certification! This achievement marks a significant step in our...
Predictive analytics has transformed decision-making across industries by allowing businesses to leverage data-driven insights to forecast future trends, behaviors, and...
Five Years of Global Fines: Google’s Regulatory Rollercoaster The past few years haven’t been kind to Google, with fines from...
AI text-to-image generators have revolutionized the way creators of all skill levels express their ideas and share their inspirations. From...
