From DATA to STRATEGY | Offline and Online Consumer Behavior Insights in the GCC During Ramadan
From DATA to STRATEGY: Consumer Behavior Insights in the GCC During Ramadan 2024 Ramadan 2024 revealed a dynamic blend of tradition and innovation across the GCC, creating unprecedented opportunities for brands to connect with their audiences. This case study dives into the offline and online consumer behavior trends shaping the region during Ramadan. Learn how […]
From Lisbon to Doha: How MEmob+’s Strategic Targeting Boosted Booth Traffic of Invest Qatar at Web Summit Qatar 2024
From Lisbon to Doha, MEmob+ helped Invest Qatar increase booth traffic by an impressive 206.5% at Web Summit 2024. Through smart targeting with geofencing, geo-farming, and retargeting, we reached decision-makers and entrepreneurs across the USA, UK, France, and Germany. At Web Summit Lisbon 2023, our strategy achieved a 70.15% viewability rate and a 93% […]
Visa Boosting Global Card Usage Among International Tourists with MEmob+
Visa continuously adapts to the evolving financial landscape by introducing secure, convenient payment solutions. However, with the rise in international travel, Visa wanted to encourage tourists to choose their cards over cash and competitors. MEmob+ provided deep comprehensive demographic and enriched audience data, identifying specific consumer segments by utilizing IP data detection and location […]
